Have you ever seen a really compelling ad on Facebook that you just had to click on to find out more? Well, that’s what I learned to create using ChatGPT. By following the steps below, you’ll learn how you too can create complete social media marketing campaigns for free using AI. Normally you’d have to spend thousands of dollars to get this kind of information, but thanks to ChatGPT and GPT-4, we can simply generate it for ourselves. You can also use ChatGPT/GPT-4 to provide ideas for videos to use on YouTube, Instagram and TikTok, as well as viral Twitter threads.
I’ve written about AI art and how you need to provide good prompts in order to get good images. And the same holds true for AI-written content. If you give ChatGPT the right instructions, it can create amazing content that you can use for all of your social media channels. Whether you want to create videos or adverts, ChatGPT can create these ideas for you out of thin air. So I’ve put together 100 social media prompt ideas that you can use to create unique content for your business.
It’s in a handy free ebook that you can download and start using immediately. You’ll be able to quickly scroll through and find the perfect prompt for your business type. You can choose a single prompt and keep regenerating new ideas from it, or you can try a bunch of different ones and see what cool things they’ll create. Let me show you how it works. So this is one of the prompts from the ebook and it’s for a YouTube video idea.
I need a YouTube video idea that will give a behind-the-scenes look at my [product/service] and how it is positively impacting the lives of [my customer type].
So in this scenario, I wanted to make a video for a dog grooming service.
I need a YouTube video idea that will give a behind-the-scenes look at my dog grooming service and how it is positively impacting the lives of 40-year old dog owners.
Using this prompt, ChatGPT made the following:
One idea for a YouTube video could be a day in the life of your dog grooming service, where you take viewers behind the scenes and show the different stages of the grooming process, from the initial consultation with the dog owner to the actual grooming of your dog and finally, the happy reunion with the freshly groomed pup. You could also include testimonials from dog owners in their 40s who have seen a positive impact on their dog’s behavior and overall well being after using your services. This will give a real world relatable look into your business and how it is positively impacting the lives of your clients.
The next one I tried was:
I need a YouTube video idea that will educate [my customer type] on the benefits of my [product/service]. And persuade them to try it for themselves.
In this example, my [service] was an SEO service and [my customer type] was a small business owner.
This is what I got:
One idea for a YouTube video that educates small business owners on the benefits of SEO services and persuades them to try it for themselves is to create a before and after case study video. This video could feature a small business that was struggling with poor search engine visibility and low website traffic, but experienced a significant improvement in both areas. After working with your SEO services, you could interview the business owner and show them discussing their struggles and the impact your services had on their business. You could also include screenshots and analytics to demonstrate improvements in search engine visibility and website traffic. This video would provide potential clients with tangible evidence of the benefits of your services and could be a persuasive tool for convincing them to work with you.
So it gave me some ideas that I can use to put a video together without really needing to think of it myself. I ran it a second time and got the following:
Another idea for a YouTube video that educates small business owners on the benefits of SEO services and persuades them to try it for themselves is to create a top 10 SEO tips tutorial video. This video could cover the most important SEO strategies and tactics that small business owners should be aware of, such as keyword research on-page optimization and backlink building. It also includes tips on how to track and measure SEO success and provide examples of small businesses that have seen success with these strategies. By providing valuable and actionable information, this video will not only educate small business owners on the benefits of SEO, but also demonstrate your expertise in the field and could help build trust with the potential clients.
Okay, so that’s another great one.
You could use stock video or stock images to put this type of video together, and use ChatGPT to create the content. A tool like Descript would provide you with the stock videos you need, and it has an AI audio restoration tool that can make your audio sound professional even with a terrible microphone.
Next, I tried creating a Facebook ad:
Write Facebook ad copy that will target budget conscious [customer type] by showcasing affordability and value of my [product/service].
In this example, my [product/service] is going to be a hairdressing service and [my customer type] is going to be adults.
This is what ChatGPT generated:
Get a salon worthy hairstyle without breaking the bank. Our hairdressing service offers high quality cuts, color and styling at affordable prices. Perfect for budget conscious adults who want to look their best without overspending. Book your appointment now and see the difference for yourself.
I ran it again and got this:
Upgrade your hair game without breaking the bank. Our hairdressing service offers top notch cuts, color and styling at prices that won’t blow your budget. Perfect for budget conscious adults who want to look and feel their best without spending a fortune. Book now and see the difference for yourself.
And on the third run, I got:
Affordable luxury for your hair. Our hairdressing service offers high quality cuts, color and styling at prices you can afford. Perfect for budget conscious adults who want to look and feel their best without spending a fortune. Book now and see the value for yourself.
It’s like having a professional copywriter creating your ads for you. There are people that make a profession out of this, so this can be an extremely powerful tool when used correctly.
Next, I created a Twitter thread:
I need a Twitter thread idea that will promote my [product/service] through a creative and engaging social media challenge for [my customer type].
In this example, my [service] was a pool cleaning service and [my customer type] was someone who owns a pool.
Pool cleaning challenge, are you up for the task? We’re challenging pool owners to take a photo of their pool before and after our cleaning services. The best before and after transformation wins a free pool cleaning for the season. Tag us and use #PoolTransformationChallenge to join in. Let’s see those sparkling clean pools. #PoolCleaning #CleanPool #SummerFun.
It created a Twitter thread that targeted previous customers to get them to promote your services for you. By getting your previous clientele to share photos about your service, you can read a much larger audience than simply sharing photos on your own profile. The AI also included hashtags, so it understood what I was trying to achieve.
In my next example, I said that I’m an author and I’m trying to promote my new book, using the same prompt as above:
Bookish challenge alert! Are you ready to dive into a new read? We’re challenging readers to read our latest book in one day. And share their thoughts using the hashtag #OneDayRead. The most creative review, wins a signed copy of the book, and a virtual meet and greet with the author. Share your progress using the hashtag and tag us to join you. Let’s see those pages turning. #BookChallenge #NewRelease #BookCommunity.
I ran it again and got:
Reading challenge alert! Are you ready to take on a new adventure? We’re challenging readers to read our latest book and share their favorite quote or passage using the hashtag #BookQuoteChallenge. The most inspiring and thought provoking quote wins a signed copy of the book and a virtual Q&A with the author. Share your quotes and tag us to join in. Let’s see those thought provoking quotes. #BookChallenge #NewRelease #BookCommunity.
So those are some ways that you can use these prompts to create some really amazing social media marketing campaigns for yourself without needing to spend a cent. You can just keep regenerating ideas until you find something that will work for your business.
If you want to try these out for yourself, you’ll find a link to the free ebook here:
100 Free ChatGPT Social Media Marketing Prompts.
ChatGPT now has a paid model that let’s you use GPT-4 as well. Here are some of my favorite alternative AI tools that you can play around with, that give you all the benefits of ChatGPT but with access to the most up-to-date info as well:
